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Google MMOR

Ebay bus Skype, Innovation here we come

Vision for new emergent organization

Open Source Business School (OSBS)

Will the Real Open Source Business stand up please

Open Source Business . for those sick of sick business

first there was the printing press now there is wordpress

Drupal for Community Knowledge Management

RSQ : A New Twist on RSS

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Google MMOR Email this post  Print this post

Dana Blankenhorn pointed out googles wifi moves and mused on its plans. http://www.corante.com/mooreslore/archives/2005/09/20/google_flattens_the_world.php For me it was just another reflection of an increasing convergence towards a new future I see coming. I can see Google wifi would help to push us towards this faster. Essentially I see a world where everything is a fluid decentralised network built out from the edges.
  • Distributed power sources (intelligrid) - everyone owns a power source (solar panels, generator etc) and these can negotiate to pull or push power with a peer to peer powergrid
  • Distributed wifi (mesh networked)
  • Distributed personal communications (voip)
  • Distributed services (various p2p services)
  • Distributed computation (peer to peer cpu resources - computer power becomes a utility which we all negotiate to push or pull as needed with the computing grid). Examples are Googles own "Google Compute" http://toolbar.google.com/dc/offerdc.html, United Devices and many other ideas (see this list.. http://distributedcomputing.info/projects.html ) startups & research and open source initiatives eg BOINC, also Oceanstore a p2p backup, CORAL a p2p content delivery network.
  • Centralised web OS (ala google , but also the many new ajax based services (writely - web version of ms word), (zimbra, ajax web version of outlook)
  • Distributed personal data (we own our data, eg Eric Gradmans Personal Information File - his thesis)
  • Everyone owns their personal Portal (eg My Yahoo/My Google, but actually its not Yahoo or Google its yours)
    Participatory (read AND WRITE) web
  • Dsitributed Media (ie TV, Radio, and text media published by the massess for the masses - via easy to use publishing tools and easy to use media subscription - RSS (and RSS with enclosures) blogs, podcasting, vlogs, accessed on demand TIVO style - Partcipatory Cultures Bradband Machine and DV, Mefeedia, Our Media etc)
  • Distributed self organizing systems (eg Open Source communities - Linux, Wikepedia and the endless lists of new open source apps )
  • Distributed Virtual enterprises (made up of self organizing networks of entrepreneurs) - see my Open Source Business post.. http://braindump.iuplog.com/default.asp?item=98949
  • Distributed democracy (The many many edemocracy/personal democracy movements gaining traction and momentum)
  • Distributed / Open source education (MIT Open source courseware for example)
  • and so on.. Open Source as a driver for new agile, transparent and innovative organizations that operate effectively in a world of massive and accelerating change
If we look at the thousands of moves happening on so many fronts, there does seem a strong convergence to a distributed self organizing world. There seems to be such a strong attractor to the underlying common principles that I feel its a certainty thats where we will be at some point in the future, and it may be sooner than we expect becuase things are accelerating and best of all most things are all pulling in the same direction, they are reinforcing each other. More interesting than if or even when, is how? What approach or combination of disruptive factors is going to be first to really break the dam and let this new world pur into our lives. My own feeling is that it may be something of a dark horse that emerges as a front runner.
My outside bet is that the Gaming folks may lead the pack towards the finishing line. It may be through the underlying tech of Massively Multiplayer Online Role Player Gaming (MMORPG). These entertaining and addictive creatures have all the right ingredients, attractive for mass audiences, hugely impressive physics and almost Virtual Reality engines that can be our personal distributed operating systems, giving us a new interface to the world which is our online proxy (Your role player), can incorporate the best of personal recieving & publishing capabilities (ala blog/pod/vlog casting) within a personal space that acts as a guardian of our personal ID and reputation.
This has in fact been envisioned in stories like Snowcrash (the online world is the "Metaverse" its essentially a souped up MMORG, with each person having a butler that is really a personal program that ensures the best interface to that world for all communication (inbound or outbound). Of course it could come from another angle, many peoples bets are on google, eg the piece I lined to at the beginning. But even if it is Google by virtue of its many advantages, Im sure that Google will get there first by incorporating a lead player in the underlying engine of MMORGs. Will be fun to watch how the next 3 years play out.
Yes 3 years in my opinion should is all it will take to see this currently vague distant vision come right into more detailed perspective. It may take another 5 to really get defined and embedded, but in 3 years there wont be anymore questioning it, the race will be well and truly on. The main players? Google, MS, Yahoo, AOL/Ebay/Skype (im betting they will buy AOL), and the outside darkhorse is an independent fast footed MMORG in combo with a new web2.0 personal publishing portal.

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Posted: 21/09/2005 12:30:00 AM
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Ebay bus Skype, Innovation here we come Email this post  Print this post

So today, Ebay agreed to buy Skype, all up costing about US$ 4 Billion!
 
Well I think theres many winners and many losers. Traditional Telco's and Banks and others watch out, but for Ebay, even though they paid a huge amount, I think they wil do well. For eBays customers, a much better experience on the way, for sellers a better channel on the way and likely better business. For Skypes founders what a great payout. For skypes users I also think this is good news, as the resources of ebay can develop the service even faster, and theres a lot of new possibilities, and the network of users will grow making the overall value for skypers greater too.
 
However, I think this is also going to generate a whole number of new events. Competitors are going to be falling over themselves in deals to try and catch up or re-position themselves to the new Skype-bay threat. Yahoo, MSN and Google for straters. Either they give up on thier curent voip efforts altogether (and if so may as well give up business), or else they'd better get into a higher gear altogether otherwise they are in serious danger of getting steam rollered.
 
This is all good news for the average Joe like you and me. Innovation has just been given a huge kick.
 
Now the time may be ripe for a new common mans voip player to change the scene once again. A new opensource voip player that we can rally around.. gizmo project perhaps, or the french open source voip effort (forget the name) but there already out there.. one is going to become a rallying point for the open source voip community... and that will just be good for all us common people.
 
 
 

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Posted: 13/09/2005 2:45:07 AM
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Vision for new emergent organization Email this post  Print this post

Vision

 

  1. The worlds problems are primarily a result of bad organization
  2. Human society progressed from disorganized primitive societies to hierarchical C & C (HCC) organized societies, achieving many great feats as a result of social organization, such as great empires (eg Aztec, Byzantine, Han, Roman), great structures (stonehenge, egyption pyraminds, great wall of China), religions, science & technology.
  3. They did this through various organizing systems (Feudal, Dictatorship, Democratic etc)
  4. Though some of these were more empowering than others, they all left the majority of individual members with very little involvement or choice in the day to day directing of the overall society. This was left in the hands of select few and social structure was strongly hierarchically based.
  5. There is an alternative. This is non hierarchical and without a central C & C - CAOS.
  6. CAOS are systems that act as if the whole made up of the parts has its own control, direction, purpose over and above the individual components that it is composed of
  7. In Human organizations we are the components, the organization is the whole. It is a CAOS. However CAOS is nearly always subdued under HCC.
  8. There is no central command & control. Parts may be placed in positions of leadership, but only under the self organizing principals of the whole system.
  9. Such leadership is not of the C&C kind, but is more of a temporary focus of attention in the CAOS. Any focus, attention, leadership shifts away as effortlessly as it arises.
  10. The environment & technology available to human societies has been well equipped for traditional HCC organization, but has been insufficent to allow a truly CAOS organization to emerge. Vocalized communication, written communications, printed communications, broadcast communications, and even most forms of Internet communications have only reinforced the HCC capabilities with little advance in CAOS abilities.
  11. Very recently new tools & forms of communications on top of the Internet have emerged that do begin to allow better CAOS that can replace & improve upon HCC.
  12. They are available today for all those who have access to the Internet.
  13. Unfortunatel many people in the world are still unable to get decent access to the Internet. This is called the Digital Divide, and is now an urgent & critical issue.
  14. The key tools that have emerged as enablers for CAOS & CI are the following
  15. Publishing tools that allow anyone with Internet access to easily and effectively produce and publish their thoughts and choices for a global audience. Whereas before this ability was in the hands of a minority through barriers of wealth, knowledge or pre-existing power & advantage.
  16. The current parties in positions of power are unable and unwilling to recognize the current deficiencies and limitations of HCC, and are uniterested in seeing other systems such as CAOS replace or compete with existing organizations.
  17. Increasingly the rate of technological and social change has accelerated to the point where these powers are unable to keep pace and unable to reign in control of the organizations & systems they command.
  18. Many political structures have fallen as a result, many business organizations have been eliminated as a result.
  19. One of the key memes that currently misguides many people, organizations, countries, businesses, NGO's, is that society has been and still is progressing through the following phases: ... agricultural, industrial, infromation, knowledge. And in such a meme there doesn't seem to be a clear statement of what comes after the "knowledge society", other than some references to "care" and "wisdom' economies. References to wisdom economies, have never elaborated well what it really means. References to "care"economies are far more encouraging, but still don't define well how such transistion comes about and is sustained.
  20. My view is that a more correct view of progression is based on froms of communication and the way that societies are organized as a result.
  21. There are sveral ways of viewing this, eg:
  22. Verbal, written, printed, broadcast, digital (few write, few read), Internet 1 (few write, many read) - mostly a uni-directional web, Internet 2.0 (many write, many read).
  23. Internet 2.0 (many write, many read) is the stage we have recently entered. And is a stage that opens up the opportunity for a "participatory" culture. Internet 2.0 is a participatory medium, not a partcipatory culture, but it is one that can enable a truly partcipatory culture.
  24. The idea of a "participatory culture" shares many similarities with many other memes increasingly building momentum today. recognized and labelled under many other concepts, all of which converge to the same thing. CI, CAS, ICAS, CAOS, Network Centric, Edge based, Power to the edge, viral, emergent democracy, peoples democracy, edemocracy, etc etc.
  25. They are all gaining increasing and accelerating momentum as a result of the early impacts of the internet 2.0
  26. To resummarize:

§         1, Unorganized

§         2, HCC organization: verbal, written, printed, broadcast, digital, uni-directional Internet, bi-directional Internet 2.0

§         3, CAOS organization: participatory culture, self emergent organization

 

Mission:

  • To make strides towards moving beyond Hierarchical - Command & Control organizations
  • To create the right medium for collective Intelligence
  • To build a medium for CAOS (Complex Adaptive Organizational System) to emerge, providing tools & architecture.
  • Providing spaces for the Collective mind of the whole to emerge from the parts and self organize as CAOS.
  • The  technology is here, the early tools are helping, but they are still not quite right.

Key enablers:

 

1) Real, Open, Honest Dialogue as a firm foundation for interaction

 

2) Identity & Personal Centered Communications

 

All communications and engagement is centered around the person. Every individual has a personal space where he centers all communications. This lets him have freedom of expression and independence of thought. It is a space which represents her to others when they are not present. It is a space where all communiactions with everyone/thing/place is associated. It is a space where one builds ones identity and indeed ones reputation.

 

3) Communities

 

Safe spaces where individuals come together for a common purpose or interest.

 

All social engagement takes place within such spaces. Learning, projects, interest groups, social groups, business departments and cross departments and so on, all are enhanced through such spaces that encourage safe and open dialogues

 

4) Medium & Tools for collective intelligence (social software & technologies)

 

User Centric Digital Lifestyle Aggregator

Blogs (podcasts, vlogs) as a basis for independence, freedom of thought & expression

Blogs as a basis for easy publishing

Blogs as a basis for global communication

RSS as a basis for global communication 

Collective Classification (Tags & Folksonomies)

Personal data ownership (Distributed data model)

 

Steps:

 

Create an initial enabling platform for change

The initial bootstrapping for the rest of the process

 

Individuals have a PKM suite 

 

Content creation & publishing

A personal centered communication space

All base communication comes from here

Channels farm content to different faces

Each face presents to a specific audience with levels of access

Channels are created as RSS feeds based on tags which categorize the content

So "Group X" gets content tagged group X

Grop X has Y access permissions

While Group A gets content tagged group A

Group A has B access permissions

And so on.

Grupos form the basis for a layered (set space in fact) social network

And the social network has comms built in with appropriate access perms

 

Group formation must be easy

 

The Base platform is drupal

Content created is blog / audio / video

Blog must be deepend and made independent, ie own domain or subdoamin at least

Permalinks fo each content item

Purple numbers for microcontent

Unlike drupal - body content is separated from Node type

Node types become Microcontents

Drupals glue for groupforming is good ( OG expanded)

But every member gets their own drupal subsite, but focussed around blog/workspace(wiki) and groups + social network/comms

 

Groups are replicated per each member...

Ie every member owns a version of the group on their drupal site

Group data is synchronised

 

User Case:

Persons sees a group they like

They sign into other drupal site (distributed ID, so use own ID)

They join the group

The new data from joining gets distributed to all other group members including the new member who gets the full group data populated on their site as well

Their social network data also gets updated if appropriate - ie perm level approved (across all members) foaf/buddy perms/commnication/contact details

 

So Groups don't reside on one members site only (effectively an owner) but instead on all. This expands the personal centered ness - even when interacting in groups. And rather than just seeing a comment out of context in an individuals blog that was channeled to the group, the comment can be viewed in the context of the full group from within any member site including the owner of the comment, thus all his communications and contributions are centered for him, and each other member also. Each one can work on the group from within their own space.

 

Thus we have a real ownership of all their data and communications, within their own space.

Thus everyones space is their whole enterprise. And in fact this is the basis upon which all future "virtual enterprsie/orgs" will be built. Each member will be a fully equal participant in the partnership. There wont be a leadership imposed, only one given that emerges from the participants themselves.

Ownership is not dependent on investment but contribution, as judged by the participants themselves.

 

 

Practical application.

 

Start out with an incomplete but sufficient CAOS platform

Civicspace with CI tweaks

Every member has a civicspace site for themselves

The community begins as a single group of co-inspirators

A single Civicspace install runs the multiple sites. But the platfrom is Open for other installs elsewhere which will startout likely in the same manner.

However once started it's a chain reaction because every member can enlist new groups of their own these groups will be the same and expand the pool of individual sites. Some form the same install, others from different ones, But because of the Drupal distributed ID and Open API's and adherence to open data owned by participants not the install, there is no effective difference between groups formed within a drupal install or between installs, or any mix in between.

 

The specific community we might begin is one that strives for all said above as opposed to the many other communities that will form as a result of this striving. So in a sense it is a meta community effort a community or a CAOS whose purpose is to give birth to and nurture such forms of community & CAOS.

 

Another aspect that goes hand in hand with this ideal is the concept of passion curiosity, empathy and self responsibility. The concept of sustainable entrepreneurship. Ie entrepreneurship (passion, curiosity, empathy, self responsibility).

 

As such every member of the community sees themselves and their fellows as entrepreneurs, each committed & invested in each other. The community as a whole is one incubator and kieretsu. Members propose their enterprises and receive a level of community assessment that determines where common efforts, contributions, funds are prioritised amongst the members. This impacts the shape of growth of the community as a whole.

 

The community may wish to reach out in particular to those groups currently under developed, under supported, nder emowered. The community as a whole may wish to direct its growing shape toward inspiring new possibilities amongst those most in need of them.

 

In most practical terms:

 

Prepare a sound program of fully equitable and common invested partcipating entrepreneurs.

Ie a common  overall entity, (make it an open source template for other s to follow)

Develop simple open contractual inter-relationships

Prepare individual entrepreneurial legal style/templates

Form a core group of committed members.

Form a legal entity that is appropriate for an entrepreneurial community/incubator structure.

Form legal entities that can be simply and cheaply established for every single particpant.

Form system whereby this can be 100% subsidised by the community in return for common stake

Form process for letting people exit when necessary. Ie they fail to uphold principles that are essential

Develop a sound basis for self organizing mangement/decision making

Short term rotating positions for specialist functions

Nominated by member voted by members

Assessed by members

Reviewed by members

Judged by members replaced by members

Real time democracy capability

New forms of community financial & social currency

Create and deploy an initial CAOS platform.

Continuosly strive to improve its CAOS supporting capabilities.

GO WITH THE FLOW

BE THE CHANGE

 

A specfic entrepreneurial effort that members may wish to be invested in would be my own entrepreneurial effort in the area of Knowledge, learning & Innovation services to organizations

Another may  be in the area of education and learning, looking for new more effective forms (possibly Govinds personal entrepreneurial contribution). There is no need for a member to have an entrepreneurial effort active at any time, though members would be expected to be naturally looking for them.

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Posted: 11/09/2005 9:06:06 PM
Categories:
Open Source Business School (OSBS) Email this post  Print this post

Well thinking further it becomes obvious to me that I'd really like to do is to establish a learning institution: Heres my idea, Im looking for feedback here:
 
Its an Open Source Business School
Should be a non profit foundation
Set it up in a place where we dont have the mental baggage.. ie an underdeveloped town which doesnt have any business schools yet
 
What I like about this is that it combines the concepts of:
 
Fun, fulfillment, open learning, practical business skills, entrepreneurilism, participation, emergent organization
 
Though its a buisness school its really a school for everything, because to run an Open Source Business one needs to learn about all sorts of domains that one wants to work in/on, and all sorts of other areas that enrich the spirit of one working for fun and fulfilment, passion & purpose, even a non domain, open search on the meaning of life should be seen as appropriate if thats what the learnber wants. So this school really is the ultimate school. It can be that because its basis is that its for entrepreneurs, entrepreneurs in life.
 
Computing
Engineering
Maths
Chemistry
Physics
Biology
Language
History etc etc
 
all these can be under the banner if needed.
 
Whats important to remember is that the school is OSB school. Thus I envision that there is no traditional teaching, its simply about helping the entrepreneur set themself up as an entrepreneur mentally, and support them with that, and then help the find the OSB they want to explore, and then help facilitate that. It may be the case that the first effort isnt open, ie the first year the particpants engage on existing OSB's so they learn the "way" and that also gives them the time to get a better idea of where they want to focus. Then when they head off on their own these graduates become leaders for OSB efforts themselves.
 
Funding would be good to get this off the ground, provide iunfrastructure in the underdeveloped location. So I'd suggest this is an Educational Foundation and that it looks for grants to develop an entrepreneurial kind of business school.
 
Accreditation? How can one get accredited for OSB which has just been invented? And why should it have to get accredited by people and institutions who dont understand what its all about. Well the graduates may have to look to the reputation & experience they build from building real OSB's during their time.
 
I know that if I was an employer, I'd grab one of these grads. Talk about hands on business experience. No MBA School could offre the same because they need to measure things by financial returns.
 
 
 
 

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Posted: 06/09/2005 4:24:36 AM
Categories:
Will the Real Open Source Business stand up please Email this post  Print this post

Just to be clear the term OSB has been used before, but in a different sense. Basically with the idea of leveraging OSS for business. But the business itself has an owner/investors, and its profits go into the business own bank account. Let me be clear that really is NOT OSB. That is normal standard business practice leveraging the huge gifts of the OSS. No OSB should mean buisness being run in the same way as OSS itself. Ie there is no entity controlling the funds, its owned by anyone who wants to partcipate. And typically any profits would be ploughed straight back to the customers of that business. Furthermore the real power in this is that it forces traditional businesses to start creating real value to society rather than falling into parasitic ways that feed off society and offer little in return.
 
I point this out because the term OSB has been hijacked by those still coming from the traditional mindset. Many of the ideas are actually very laudable, I have nothing against them, its just striking to me how we all seem to be blinded by the though that business must result in profits going to someone owning the business. OSS has shown us that collaborative endeavours can build and provide amazing value for nothing other than the passion and purposes of many individuals acting on their own desire to "scratch their itch". They do it for fun and fulfillment. So why does that concept suddenly dissolve when we move from collaborative software endeavours into collaboratve business endeavours? I think its maybe something we get blindsided about when we think of business. I mean surely most people would ask, isnt the purpose of busness, to make money? Well no it doesnt have to be at all, its to create value. Profits are a byproduct of good value creation.
 
If we examine the concept further we might see that OSB could generate huge value for those participating. Fun, fulfilling, educational, skill building, business experience, personal reputation, opportunities for actual money spinning busineses feeding off the central business and the ecospace it generates. Certainly for me it seems like the value is huge, just not in short term financial terms, but in almost every other aspect
 
Anyway here are some of the OSB redherrings I found ( ie they use the term Open Source Business, but they mean Open Source Software for Non Open Source Business) see here:
 
     ".. SRA has more than 10 years of involvement in Open Source activities. This new fiscal year, we started a division for Open Source business with ten-plus software engineers led by Kaoru Hayashi. This division represents a renewed effort to push forward the frontier of Open Source business, riding the wave of the recent Linux recognition and popularity.
 
and here: http://rsss.anu.edu.au/~janeth/OSBiotech.html on OS Biotech Business
 
And now I just stumbled across a whole conference focussed on this http://www.itconversations.com/series/osbc2005.html  and was hoping the real OSB concept was finally starting to emerge. But alas its the same old thing still, OSS but in a traditional business context.
 
Well, this may appear weird, faroff to many, threatening for sure to many. But give this 10 years and I wouldnt doubt that the real OSB model will have started changing the world just like OSS has.
 
 
 

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Posted: 05/09/2005 11:20:36 PM
Categories:
Open Source Business . for those sick of sick business Email this post  Print this post

Open Source Business ï¿1/2 for those sick of sick business

Today business has it too easy. They donï¿1/2t have to work hard for our money, they donï¿1/2t have to create much value at all. As a result they often donï¿1/2t. They just sit back and rake in the easy dollars. But business doesnï¿1/2t have to be dominated by these poor ways.

Business can offer very positive things for society. It does so when the business effort is properly aligned with the process of creating real value. And most of all when that value is closely connected with deep meaningful values of merit for the society and the wordls ecology as a whole, rather than the superficial fulfilment of needs.

But that doesnï¿1/2t mean they will. For those businesses which either through ignorance, laziness or worst of all, a real lack of sincere values and integrity, such insights into business purpose and strategy are never going to matter.

So it falls on us, the common people to do something about it because governments and businesses themselves have shown their inability to make any difference. But we can, we can all do our bit to drive them out of bad business and force them into good ones.

OSB will force conventional businesses to create real value. This is the real point of Open Source business (OSB). OSB is inspired by the example and results of Open Source Software (OSS). OSS has shown that individuals working out of nothing other than their own passion in collaboration with many others can together form an overwhelming force for good. They have shown how a dispersed and loosely connected set of individuals, each driven by their own passions and purpose can come self organize and deliver powerful coherent results that appear as if they a result from an emergent collective will.

OSB like OSS are in fact Complex Adaptive Organizational Systems (CAOS). They have no owner, no leaders other than whom they themselves might adopt, they are totally self organizing. However they appear to have a will & direction and this is of course the illusion that often arises in Complex Adaptive Organizational Systems. The illusion that the whole is somehow being directed.The same illusion that the human being is somehow being directed by a single constant ego, rather than being the emergent result of a self organizing mass of individual cells. At the system level it does work as if that is the case. But in fact its an emergent property of many individuals simply acting under their own passion and purpose.

Complex Adaptive Organizational Systems are very powerful and agile. This is there for all to see in many working examples: Wikipedia, Linux and hundreds of good application software packages. Several properties make these OSS efforts extremely effective in challenging businesses. They are driven by passion not coercion. They are open and work within an ever increasingly sophisticated and fractal like ecology. They leverage each other and build atop each other. Their standards are open and support the develop,emt of ever increasing diversity and more complex ecologies. Their products are traded in a market of far greater honesty and transparency than any buiness product. They are individually and as a network and ecosphere, extremely adaptable and able to cope with, even take advantage of change. They are constantly pushing the boundaries. They are constantly in conversation with customers, markets and other players in the ecosystem. In fact many times they are their own customers.

OSB applies the same principles to business. OSB efforts extend the powerful OSS organizational model to the realm of business itself. At some point business will simply consist of a fluid exchange between individuals with a common purpose and mission. However first steps first.

The first step is the simple establishment of a community of individuals who share the passion and purpose of building OSB because its fun, fulfilling and meaningful. This is the beginning of that first step. A passion and purpose put into words as a call for action among those who might share them.

Possible next steps

ï¿1/2 Connect with others (please contact me)

ï¿1/2 Establish a shared space for collaboration to occur ( Im setting one up, details coming soon, anyone want to help?)

ï¿1/2 Establish a space where results and actions can be presented ( Im thinking to use the same platform, any ideas, anyone want to help?)

ï¿1/2 Build dialogue and formulate ideas and plans (of course)

ï¿1/2 Develop principles, legal boundaries, protection mechanisms

ï¿1/2 Develop systems to support self organization, eg reputation & voting mechanisms for members that can leverage collective decion making

ï¿1/2 Spin off focussed and specific efforts in OSB (but which ones, any strong feelings, suggestions?)

ï¿1/2 Start with the most parasitic and destructive businesses and force them into something more useful (my suggestions are) :

o OS Gambling

o OS Finance, Banking, Insurance

o OS Media

o OS Entertainment (Hollywood and Music labels)

o OS Reality TV

o OS Telecommunications

OS Business models.

Just to get started, heres my tentative suggestions for OSB models.

ï¿1/2 Select businesses that can be run purely online or through telephone & easily automated

ï¿1/2 Replicate a business and place on the market in a way that is competitive with current players - only where all profits flow back to customers.

ï¿1/2 Rather than using price cuts as the way to compete with competitors (which is a possibility) use interesting ways that are fun and actually gain recognition and win over hearts and minds.

ï¿1/2 For example return profits through large prizes that help arouse interest and provide free marketing eg the previous years earnings are returned in a series of million dollar jackpots.

ï¿1/2 Or return prizes through small rewards/gifts that make customers feel good/great/amazed.

ï¿1/2 Eg last years profits are used to send every customer a gift of substance, maybe just a strightforwrd cheque a customer dividend, etc etc.

ï¿1/2 Do daring and unusual things that highlight how different these OSB really is eg, ask customers (in an unobtrusive way) whether they would like to vote on who becmes the next interim CEO. Or if they would like a small portion of any profits to be set aside as payments for the volunteer CEO who currently doesnï¿1/2t get paid.

ï¿1/2 Anything that shows just how different these OSBs really are.

ï¿1/2 Engage them as members in the OS community, engae them in the OSB movement.

Example: Online Casinos and gambling.

Why?

ï¿1/2 Because itï¿1/2s a destructive business which syphons money into the bank accounts of already wealthy people, who clearly donï¿1/2t care for the plight of many customers who do gamble.

ï¿1/2 Better to remove them from business and replace them, as long as the desire still burns for people, with a business that ploughs all gains back to the people themselves.

ï¿1/2 Better to have an organization running the business which has higher values so that it can be run responsibly.

ï¿1/2 Better to have the OSB own the market, so that it can shape its future for the better.

ï¿1/2 Eg develop less destructive forms of entertainment for those that currently gamble.

ï¿1/2 Use the business as a way to research the whole social issue and way forward.

ï¿1/2 Simply stop putting money into the hands of very irresponsible people who are likely to use it to improve their ability to create more and more destructive money making schemes.

How?

ï¿1/2 Setup a simple website online gambling system (Open Source of course, every OSB would naturally use OSS unless absolutely no alternative existed, and even then would very likely develop OSS itself if needed.

ï¿1/2 Seeing as the model itself is all about winning large prizes/cash, donï¿1/2t use that model for returning profits to customers.

ï¿1/2 Instead use something that will be more unusual.